Keyword and Search Engines Statistics
All figures are given as percentages and the data is compiled from searches done in the last month from the report date.
Current Report: 2020-01-01Previous Reports:
2019-12-01 2019-11-01 2019-10-01 2019-09-01 2019-08-01 2019-07-01 2019-06-01 2019-05-01 2019-04-01 2019-03-01 2019-02-01 2019-01-01 2018-12-01 2018-11-01 2018-10-01 2018-09-01 2018-08-01 2018-07-01 2018-06-01 2018-05-01 2018-04-01 2018-03-01 2018-02-01 2018-01-01 2017-12-01 2017-11-01 2017-10-01 2017-09-01 2017-08-01 2017-07-01 2017-06-01 2017-05-01 2017-04-01 2017-03-01 2017-02-01 2017-01-01 2016-12-01 2016-11-01 2016-10-01 2016-09-01 2016-08-01 2016-07-01 2016-06-01 2016-05-01 2016-04-01 2016-03-01 2016-02-01 2016-01-01 2015-12-01 2015-11-01 2015-10-01 2015-09-01 2015-08-01 2015-07-01 2015-06-01 2015-05-01 2015-04-01 2015-03-01 2015-02-01 2015-01-01 2014-12-01 2014-11-01 2014-10-01 2014-09-01 2014-08-01 2014-07-01 2014-06-01 2014-05-01 2014-04-01 2014-03-01 2014-02-01 2014-01-01 2013-12-01 2013-11-01 2013-10-01 2013-09-01 2013-08-01 2013-07-01 2013-06-01 2013-05-01 2013-04-01 2013-03-01 2013-02-01 2013-01-01 2012-12-01 2012-11-01 2012-10-01 2012-09-01 2012-08-01 2012-07-01 2012-06-01 2012-05-01 2012-04-01 2012-03-01 2012-02-01 2012-01-01 2011-12-01 2011-11-01 2011-10-01 2011-09-01 2011-08-01 2011-07-01 2011-06-01 2011-05-01 2011-04-01 2011-03-01 2011-02-01 2010-12-01 2010-11-01 2010-10-01 2010-09-01 2010-08-01 2010-07-01 2010-06-01 2010-05-01 2010-04-01 2010-03-01 2010-02-01 2010-01-01 2009-12-01 2009-11-01 2009-10-01 2009-09-01 2009-08-01 2009-07-01 2009-06-01 2009-05-01 2009-04-01 2009-03-01 2009-02-01 2009-01-01 2008-12-01 2008-11-01 2008-10-01 2008-09-01 2008-08-01 2008-07-01 2008-06-01 2008-05-01 2008-04-01 2008-03-01 2008-02-01
Query Size By Country
The following table contains the percentage of single vs. multiple word searches in various languages.. It provides a good indication of the current search behaviour and how it differs in key regional markets.For example, English users predominantly use 2 and 3 word search terms, with single keyword searches becoming less common. This information can help you target your keywords to the searching audience more effectively.
Words: | us | uk | au | ca | de | es | fr | nl | no | se | pl | pt | it |
1 | 19.26% | 19.29% | 17.49% | 19.41% | 18.55% | 20.96% | 18.14% | 23.03% | 28.49% | 27.15% | 18.28% | 37.66% | 17.57% |
2 | 40.36% | 43.14% | 48.89% | 45.22% | 48.73% | 43.05% | 45.27% | 44.38% | 42.18% | 44.22% | 44.37% | 30.54% | 43.08% |
3 | 22.71% | 22.62% | 21.07% | 21.75% | 21.16% | 21.93% | 21.91% | 20.16% | 18.22% | 17.89% | 21.82% | 15.94% | 23.09% |
4 | 9.27% | 8.06% | 6.69% | 7.28% | 6.66% | 8.04% | 8.31% | 7.09% | 6.30% | 6.13% | 8.49% | 7.86% | 9.04% |
5 | 4.23% | 3.52% | 2.94% | 3.21% | 2.62% | 3.31% | 3.49% | 2.93% | 2.52% | 2.45% | 3.66% | 3.60% | 3.90% |
6 | 1.96% | 1.61% | 1.41% | 1.45% | 1.12% | 1.41% | 1.51% | 1.25% | 1.08% | 1.06% | 1.63% | 1.98% | 1.71% |
7 | 0.95% | 0.77% | 0.69% | 0.74% | 0.51% | 0.63% | 0.67% | 0.56% | 0.50% | 0.49% | 0.77% | 0.97% | 0.77% |
8 | 0.50% | 0.41% | 0.35% | 0.41% | 0.27% | 0.30% | 0.33% | 0.27% | 0.25% | 0.25% | 0.41% | 0.51% | 0.38% |
9 | 0.29% | 0.23% | 0.19% | 0.22% | 0.15% | 0.16% | 0.17% | 0.14% | 0.20% | 0.14% | 0.24% | 0.32% | 0.20% |
10+ | 0.45% | 0.36% | 0.30% | 0.30% | 0.22% | 0.21% | 0.21% | 0.18% | 0.26% | 0.21% | 0.33% | 0.64% | 0.26% |
Successful Search Click Percentages
This table shows the percentage of searches that generated a click on one of the search results (shown as Organic) or PPC ads (shown as PPC), total (see the Total row) and for 1 word terms, 2 word terms, etc.
Words: | Total(%) | Organic(%) | PPC(%) |
Total | 34.38% | 34.38% | 0.00% |
1 | 39.87% | 39.87% | 0.00% |
2 | 30.35% | 30.35% | 0.00% |
3 | 32.58% | 32.58% | 0.00% |
4 | 34.53% | 34.53% | 0.00% |
5 | 36.52% | 36.52% | 0.00% |
6 | 37.93% | 37.93% | 0.00% |
7 | 38.13% | 38.13% | 0.00% |
8 | 38.27% | 38.27% | 0.00% |
9 | 37.94% | 37.94% | 0.00% |
10+ | 37.32% | 37.32% | 0.00% |
Successful Search Click Percentages Per Engine
This table shows the percentage of searches that generated a click on one of the search results (shown as Organic) or PPC ads (shown as PPC) for each major search engine.
Engines: | Total(%) | Organic(%) | PPC(%) |
0.00% | 0.00% | 0.00% | |
Yahoo | 0.00% | 0.00% | 0.00% |
Bing | 0.00% | 0.00% | 0.00% |
AOL | 0.00% | 0.00% | 0.00% |
ASK | 0.00% | 0.00% | 0.00% |
Other | 0.00% | 0.00% | 0.00% |